Our Approach

We aim to reach the heart of each business that we work with. We spend time learning about and absorbing the culture of the company. By understanding the brand, and those that have created it, we can produce timeless designs that truly resonate with the core values of our client. 

We are not driven by trends.

Instead, we take inspiration from the client to draw out the real essence of the brand. We take great pride that our final concepts stand the test of time, bringing lasting value to our clients. Many of our previous designs have gone on to become design classics and encourage developments and trends within the industry. 

Beautiful thinking, compelling design, propellers of growth.

Susanna Cook

A natural, creative catalyst, who has been practicing design for over 25 years, Susanna heads the Allies team and propels the connections, that accomplish Allies’ visionary solutions with infectious energy and passion.

Susanna is the first contact between you and Allies, listening and understanding your needs and defining the best approach. Susanna creatively leads the design work and works closely with founders and directors, on brand direction and guardianship.

A longtime supporter of independents and individuality, Susanna wrote her thesis on the Homogenisation of the High Street, while studying for a degree in graphic design at Canterbury College of Art. 

Founder & Creative Director

susanna@alliesdesign.com | +44(0)7709 352437