Harvey & Brockless
The Guide to Artisan Cheeses
The Guide to Artisan Cheeses is an encyclopaedic guide to artisan cheeses which positions speciality foods distributor, Harvey & Brockless, as experts in British and European artisan cheeses with an unrivalled range, enabling their customers to make educated and informed choices. We set out to change industry perception and place them in a position of authority and respect.
What started out as a simple product brochure quickly evolved into a comprehensive, illustrative guide to the enchanting world of cheeses, where they are produced, and profiles on the passionate people who create and produce them.
The respect and care which goes into the production of each cheese inspired the overall tone of the brochure, especially when it came to capturing the cheeses on camera. The earthy, tonal palette used throughout acted as a complimentary backdrop to the cheeses. With props used to create a soft, rural atmosphere, the images celebrate the heritage and history behind the cheeses and their producers. We commissioned photographer Sarah Maingot and stylist Polly Webb-Wilson to transform our concept into the visual feast portrayed across the pages.